Max Baumann is Founder and CEO of Base Makers, a merchandising and sales company for the food and beverage industry. For the past three years, his company has been recognized on the Inc. 500 list of America’s fastest-growing companies.
On one of his surfing trips to Australia, he realized that there were energy drinks in the market that were non alcoholic, for relaxation, and to take the edge off. In 2009, Max and his co-founders launched his first business selling non-alcoholic energy drinks out of the back of his pickup truck, Just Chill.
They had the chance to enter the Whole Foods, which began selling in numerous stores. They expanded into the entire Southern California region and began to have different Whole Foods locations.
Max received an invitation from Coca-Cola businesses venturing and emerging brands group to participate in a two-year study program together with 14 other entrepreneurs. Base Makers, his second company, was subsequently established and has been successfully around for eight years.
Routine | Managing Your Energy
According to Max, having a healthy body is an excellent starting point for having a healthy mind. Here are some of his routines that reduce stress and increase overall mental well-being:
- Wake up around 5:30 to 6:00 in the morning
- Box breathing for 5 minutes
- Writing out accomplishments for the day
- Writing Journal Notes & inspiration
- Creating organization
- Workout
- Creating a To-Do list, then adding it to the calendar
- Working on the business not just for the business
- Focusing on the vision and system
- Going to bed early and having enough sleep
Success
Max views success as having a strong sense of purpose. When you find that purpose you’ve got to do all your best. He believes that fame and wealth are only two aspects of success. One of his greatest achievements was getting Base Makers on the Inc. 500 list, working with 250 brands and having 70 full-time employees.
Connect With Max Baumann
Website: https://basemakers.com/
LinkedIn: https://www.linkedin.com/in/maxbaumann/
Transcript
Hannah Mitrea 0:05
Hello, everyone. This is Hannah, your host and you are listening to the success is routine podcast. Our show is on a mission to talk to leaders in life and business that have achieved success and to learn what their routine is. If you are ready to create your routine to success, you’re in the right place. Now let’s get started. So welcome back everybody to success is routine Podcast. I’m so excited to have Max Bauman here with us. He is the founder and CEO of base makers, which is a merchandising and sales company for food and beverage industry. He has also been on the Inc 500 list of fastest growing businesses in America for the last three years in a row. So welcome to the show, Max.
Max Baumann 0:48
Thank you, Hannah. Great to be here.
Hannah Mitrea 0:49
I’m super excited to talk about your routine and kind of the success you’ve had with it. But give us a little bit of backstory on you on bass makers. How did all come about and what was your life like before you got into this routine?
Max Baumann 1:03
Honestly, I wanted to be a pro surfer. I had no idea I was going to be a food and beverage entrepreneur. So I was actually traveling on a surf trip to Australia and I was going through an airport and it was a chaotic scene. car, police reading tickets left and right outside cars honking. You go inside the airport, you see a mile long security line. And you see a lot of nervous first time travelers. And then what was interesting is in that moment, I noticed what they were drinking. It was these big rock star energy drinks, and venti Triple Shot espressos. And I was like, it doesn’t really seem like the best drink, you know, to get all jacked up and sit in airplane. So at that same moment, I’m walking through the airport. I’m looking at the bars, they’re crowded, and it was during a workday. And I was like, Wait, what’s going on here. And I started to notice something that there’s all these beverages out there that were designed for energy, but nothing for that was non alcoholic, for relaxation, to take the agile, you know, for stress relief without drowsiness, and there were plenty of herbs and adaptogens out there. So that was where I had the idea for my first business just chill was walking through that airport and seeing the chaotic scene and noticing that there’s the opportunity in the market. So I launched out business 2009 with a few co founders and we bootstrapped it we didn’t really have cash in when we first started are just going store to store, literally the back of my pickup truck of an old photo all said you it’s really a funny seeing. And we were just selling it selling these cases anywhere. That would take it literally like Taco shops, and Isla Vista would be selling to that. And any place he could build awareness and just generate a sale that are doing. And finally we got Whole Foods. And that was a big one back when you could sell in store by store. And we did everything we could support it. And then we got another store and then another store another store, all of a sudden we had the whole Southern California region and that we started having different regions of Whole Foods. And now we’re going into investment mode, we raised a great rounds had plenty of capital. So we started hiring all these internal area sales managers. And the big thing that we noticed, when we started hiring this internal area sales managers was when they would go into the store grocery store like Whole Foods, they would merchandise and find what was out of stock, and they would get these big end cap displays get from the dry shelf we call box. And we’d look at the sales data. And that was the only thing that we could to the T dedicate an attribute of lift in sales. So we knew it was really important. But at the same time we hired so many of them that we were looking at our p&l and bleeding out to the left and right. So we were like, Oh my God, this really works. But it’s very expensive. And that was like an idea that stuck with me. And at that point, I was invited by the Coca Cola company’s venturing and emerging brands group to be part of a two year study program with 14 other entrepreneurs. And I’ll never forget the first day in that session. They went around the room and gave everyone sticky notes. And moderator said write down your biggest problems on these theories of sticky notes and put it on the categories that we’ll find on the board. So everyone does it, they put it then they organize it. And the biggest thing was distribution and retail execution. It was the same problem super Haven’t we walk in, they were supposed to have 15 skews on the shelf, they don’t receipt then they would go into other stores and be like we’re beating our competitor and all these other regions were competing at here. They’d walk in and other competitor would help the displays and they would be very hard to find. So at that moment, it was that tipping point for the second business, bass makers and bad bass makers has been a long run. We’ve been doing that for eight years and it’s been great.
Hannah Mitrea 4:58
I love that you found On this need that hasn’t been filled in, it’s crazy to think because like, you know, like Rockstar energy drinks, monsters, all those things are so unhealthy for you. And same with like Wendy and copy the fact that you know, all these pro athletes were drinking those. So love that you came in with you’re just chill and you created that for them. And so do you still serve?
Max Baumann 5:21
Ideal, I still serve not as much as I’d like to, but it’s it’s my passion. You know, it’s my first Joy getting out in the water. I mean, that’s talked about routines, that would be a great routine for me. Because it’s feels like a meditative state when you’re out in nature, and you’re writing a book in warm water. So definitely looking forward to more surfing in my life.
Hannah Mitrea 5:42
Yeah, awesome. And I was gonna ask, though, so did you have a routine kind of when you were in the surf side of it, that kind of, you know, brought into whenever you went to the pacemakers and you switch this career path for yourself? Did you always have a routine kind of instilled with you? Or is it something new?
Max Baumann 5:57
Now, it became new. And I’ll tell you a quick story that I actually haven’t shared anywhere else. But I feel like this is a good forum for it. A lot of times, like pain can cause growth. And there was a period where after our first year in college, and Santa Barbara had a couple friends come up during the second year to visit me. And then they look at me, and they pointed out that I gained some weight. And I was like, oh, no, I have this identity of being a surfer and being in shape. And yeah, gang, you know, 10 to 20 pounds, my first year, like, pretty dramatically. So immediately, I didn’t like you know, they’re locking gay and whatever. And the next day, I got a 24 hour fitness membership, and that I never looked back. And I was like, Alright, gotta gotta stay in shape. Mentally good physical foundation is a good foundation for healthy minds. And that was where my love of fitness came into the fold.
Hannah Mitrea 6:53
Now, that freshman 15, they got you
Max Baumann 6:57
100% executive over here, yeah, without one.
Hannah Mitrea 7:02
And so like, you came from a sort of background. So being able to go to like a 24 hour fitness and implementing that fitness routine was an easy transition for you did you struggle with keeping kind of, like keeping up with your health and making sure you kept going to the gym consistently? Or really was it like, I’m not gonna have anybody say that to me again. So it was easy switch.
Max Baumann 7:20
I mean, at first, it came in phases that came in phases, where I was super motivated at first, I never missed a day and that, you know, you missed a day, and then all of a sudden, you’re kind of get out of that routine. And then as I moved to LA to really run the company, when we started getting bigger, and that’s when the pinnacle was a few years later of every single morning working out, staying in shape. And what I what I noticed it was beyond like any vanity of looking good, or anything like that, it was how I felt. It made me feel alive made me feel like a better person to show up at the office, less stress, more endorphins, the best version of myself. So that was really the key of continuing on that fitness routine is seeing the good back and reminding myself, if I do this every morning, this will make me better. Also my job. And pairing those two things together as a reward helps the routine stick.
Hannah Mitrea 8:17
Yeah, so that’s really like that, that flipped a switch for you. Right I was seeing over the vanity of it of really how it impacted every other piece of your life, is how that made that impact and the switch for you. So let’s talk about like, what is your routine? And I know we talked before, and so there’s other pieces to just like how you break up your day a little bit. But talk to us through your routine, what’s it look like?
Max Baumann 8:42
So I wake up in the morning, really early 536. And what’s really important to me, which I’ve been doing more and more lately, is I keep my phone on airplane mode. And that is at first I was like, oh my god, am I gonna miss an email is there going to be a fire that needs to stall. But I’ve designed, you know, the business, the structure and kind of expectations in a way where I know that there’s going to be no fires in checking myself before I go to bed. And I give myself that first rush hour of the morning to sit down and I start with breathing. And actually the Apple Watch really helps because it tracks your sleep. And then there’s like a notice where it says check your heart rate variability. And there’s an app on there called Breathe that you can do. So I do that for five minutes. I do box breathing, where I sit down, close my eyes. Breathe in for four seconds, hold for four seconds. Breathe out for four seconds, hold for four seconds, though it looks like a box. That’s what I call it box breathing. And I’ve noticed that that really reduces cortisol in the morning gets any focus. And I go from that into figuring out what I want to accomplish that day. So I sit down and every Monday our team has a Monday Cardboard, the software that we use. And everyone writes out their goals, their tasks for the week, we share it together. So there’s that level of peer to peer accountability. And then the goals are based on what we want to do first that year, then shrink it down to the quarter. And from the quarter, everyone has five rocks, which are basically a term for your key KPI metric that you want to hit. And then the tasks are linked with each rock so you can see your development there. So we have that weekly. So when I sit down, that’s what do I want to do that day, to see what meetings I have. I see what I want to accomplish that week. And then I pull the tasks for that day, and I write everything out. And then I go to the gym for an hour. And at that point, I turn on my phone, make sure there’s no fires, do my workout, come back, and I’m ready to go.
Hannah Mitrea 10:53
Yeah, the beginning. And just like creating that look like Outlook is something I think a lot of us are looking at. So I love how you’ve broken it down from the year to the week and have those rocks established for because that was a question I was going to ask is, so many people were here talking about wanting to plan that time ahead. But how do they plan that time ahead. And so I like that you actually have a system where you’re sitting down looking through it and planning it, and that you’re using your watch, I love that you’re seeing the tools and airplane mode. That was one thing I was like, what was the very first thing he said, is that one thing I wanted to come back to? Because I’ve been sitting here thinking like how do I use my phone to like, go to the Kindle app, get the reading that I want to get done in the morning without seeing all those notifications. So I love that you said your airplane mode there. I was like that is so impactful right there to get that piece of it. Because the first thing if you touch your phone instantly all those notifications are hitting us
Max Baumann 11:48
under precise and feel like you’re drowning and sometimes and the phone is such a powerful device. Every single app on there is designed to look you and actually one of the things that that helped me also decide what I want to do today and how I dial. But the idea I got was from a book I read last year called in distractible. And it talks about the ability to be indestructible is actually a superpower. And the author goes through the same author who wrote the book hooks, which is around how these technology companies hook you in the habit loop. Throughout that, too, in distractible, but he basically talks about a story that he had where the kid was coming over, he was constantly distracted, he wasn’t really able to soak in even quality time with his family. And it wasn’t that he was super productive, that everything that he was doing, it was just all over the place. So what he big takeaway from that book is to schedule out everything on your calendar, including like blocks for your family time, or friends time. And then to only do the task that is on that block of calendar. If it’s a break, and you’re scheduling breaks, then you put that in there, and you block it out. So no one can interrupt that you’re not you train yourself to just focus on one thing at a time. And that now is the superpower of being indestructible.
Hannah Mitrea 13:19
I love that because like multitasking is really not a superpower, as much as we think it is. Because we are just distracted constantly, in that moment. So I definitely want to read that book and like kind of look at it. A question I kind of have is you mentioned like you meet with your team monday.com. We’ve used that app before, we currently use clique up very similar tool to it. What’s been a really big impact for your team by creating this for them, like how’s that work for you? How were you able to implement that for your whole team?
Max Baumann 13:48
It’s a great question comes back to honestly another book that I recommend for any single entrepreneur to read, especially when you start getting a bigger team, I would say, you know, when you got over 10 people or you know, over 15 people and then have a lot of different communication going around. And that’s where the concept of rocks came from quarterly rocks, annual goals, and then 10 year vision. So you can see clearly, here’s where we’re going. And then you’re breaking it down. Here’s here’s what we’re going to do this year. Here’s what we’re going to do this quarter. So I had the entire team retracting a leadership team. And it was right around the same time brought in CLL for the company, who was running a lot of the day to day operations for the business while I focus more on marketing and sales and strategy and become long term vision. So that dynamic worked really well. They talked about in the book as well the concept of someone who’s more on the visionary, and someone who’s more an integrator. So it’s a good dynamic similar to CEO versus coo where coo gets deep in the weeds. CEO stage big picture has these big ideas and It all kind of integrates together really well, that dynamic. And a lot of co founders can get into some trouble when you have two visionaries, who are both co founders, because then they there, you don’t have the integrator gonna break it down and do a day to day. And before we brought down, clo, I had a direct reports, and I felt like I was working more for the business than on the disk. That makes sense. And I think in any aspect of life, it’s really about making sure you’re capitalizing that crystal clear vision of where you want to go to the North Star, because that can empower everyone else on the team with purpose and with clarity. So that dynamic really helped. And that book I’d highly recommend,
Hannah Mitrea 15:41
yeah, I’m gonna check out all three of those the indestructible hooked and traction, just kind of the check those out, because I do have a co founder until we are growing our company, and we actually are 11 employees now. So we’re right at that customer you’re talking about, right there. Okay, so I know we talked about the health and like the fitness really being impacted there. And then part of your routine, and then, you know, looking at that plan for the rest of the day, is there any other part of the routine that really sticks out for you, this kind of helped lead to the success you’ve had for your company for yourself.
Max Baumann 16:14
The other big thing, that’s, I’m not the best at it yet. But it’s a routine, working on bowl day, which is the day the next morning really starts with the night before. And realizing the importance of sleep, the importance of sleep, it’s so important. It’s a force multiplier for everything in your life. And you think of the concept of what do you need to get stuff done, and it comes down to good vitality and energy. And if you’re not getting proper sleep, and you’re putting yourself through a brutal workout morning, and you have tons of different tasks that we tried to achieve, create this loop where you’re learning the burning the wick at both ends. And that’s where a lot of people, especially entrepreneurs, will get into this burnout phase, where they know that there’s that love for what they’re doing vision there. But they get burnt out because they’re not replenishing their energy cycle. So one routine I’m trying new evening, is to get to bed earlier. And to wind down, get off any screens, and really do a little bit of reading something like that that’s a better wind down mechanism than watching a TV show or something like that, that’s going to suppress your melatonin. And he’d be up later. But it’s very difficult. And that’s why I say it’s not a hard wired routine yet, because I’m more of an early bird. And my fiance is a night owl. So she’s, he loves watching TV and staying up late and you know, doing other things. And basically, I tried to get to bed early. So this dynamic of you have two people in a relationship, how do you coexist together in a harmonious way, with helping both people with what they want to do? So you figured out a few few different things there. Man,
Hannah Mitrea 18:03
I love the honesty, max of, you know, learning a new routine and like you’re getting into it. And so what are some things that have helped you start implementing that next pieces of your routine?
Max Baumann 18:15
I think the first thing is purposed. Right, it’s because otherwise it can become just another to do and tasks. If you don’t have that length to what is this supposed to accomplish for your life, then it becomes like, not a priority. And when something’s not a priority, it doesn’t slip up, you know. So I think a big thing is figuring out the why behind everything starts with that. And Simon Synnex Great, this start with why on YouTube that went viral was a TED talk, I believe, and just thinking about what you’re trying to achieve. What are you trying to do for your community, for your company, for people around you, for your partner, or through your friends and then using that to then create systems to operate lives and create these structures where you know that you’re going to be getting plenty of energy and energy really comes from four places. One thing that I want to leave been here and give this person a shout out because they they’ve been an amazing mentor, especially in my late 20s guide Michael Gervais. He’s he has a podcast called Finding mastery. Very successful high performance psychologist worked with Olympic athletes, as well as the fortune 500 CEOs work with Satya Nadella and Microsoft. And he thinks of energy in this way, says Max. There’s really four main things that you want to think about are energy replenishment. Sleep, well eat and hydrate well, and the importance of hydration is is crucial. Most people are chronically dehydrated, don’t drink enough water. And that leads to fatigue that leads to so many different things and maybe they’re replacing it with just drinking more energy drinks. They think they need the energy, but they’re just burned make more of their dopamine get psyched? Well, then it’s think well, and that’s talking about like positive reframing, mindfulness, which is box breathing techniques like that. And the last one is really about making sure you’re getting in the moment, and staying mindful around everything else that’s happening in your life. So he’s got a great course anyone wants to check it out to the final nazi.com He has finding your best horse really goes into those principles. He talks about having a personal philosophy as a why. And, you know, his basically 25 words or less, what’s your personal philosophy, that’s the basis for everything that you do in life. And he worked with this Seattle Seahawks is their high performance psychologist. So Pete Carroll’s his personal philosophy is always compete. And he thinks about competing, not just beating the competition, but striving for excellence together. And that’s it comes from a Latin phrase. And that’s where what competing really the origin of it is all about getting striving together. So his everything that he doesn’t like, is based around always competing, and with might your day, his is, every day is an opportunity to create a lid and activities. So it’s about creating, you know, creating content, free tivity of bringing the best style and thinking about each day as this opportunity, because so many people waste days. And you know, a lot of a lot of it’s unconscious hop on social media, this you’re out, but what would be your masterpiece for that. And breaking it down that way can add a lot of energy, a basis for everything else that generates energy there. And those things, those sort of things that really helped me a lot in terms of my foundation of how I think about operating and creating routines, for success in the world.
Hannah Mitrea 21:59
Now, I love how he broke it down for you. And I love they had a mentor that helped you with those things to get to that high performance. I think those four things are super crucial. And I’m definitely going to really listen to this and just really think on those on how I can implement those in my life too. And I hope everyone listening is able to do the same. And we’ll make sure to link the information you had mentioned about how to reach out to him on podcast and his website as well if they want to go through any courses like that. So thank you for sharing that with us.
Max Baumann 22:27
I got a quick edit on that just just came to me. And fourth one. Mindfulness is in that think well category, the fourth ones move well, and move well is really wrapped. It doesn’t have to be the super intense exercise, but 20 minutes of exercise where you break as well. If you do that every day that that helps your your energy cycle, keep going.
Hannah Mitrea 22:48
Yeah, get all those endorphins, this, how they need to be so that you can, I know whenever I did kickboxing, like anytime I left that place, like I’d always be so much more motivated to just do stuff. And so I know how important fitness really is. And we forget about it, because it’s so hard. It’s not an easy thing, if we’re not consistent with it. So that’s something I need to implement for me. But let’s talk about your success. I know you shared a lot of your routine with us. And so share with us the success you’ve had and how you can relate that success back to that routine, how they’ve kind of intertwined with each other.
Max Baumann 23:22
Yeah, so in terms of success, one of the biggest things within bass makers is we’ve been able to hit the Inc 500 list several years running for the fastest growing private companies in America that magazine puts out every year, that was a big moment that the team came together like celebrated Deloitte, building the company to 70 full time people working with 250 Different brands had done over a billion stops on behalf of brands in in retail. So those those sorts of things around that success, but I wouldn’t I would define success on a broad scale, right, more than just as accolades of what you do for work, its success. Success to me is around creating like a structure for living a life that brings installment. And a lot of that comes from connecting with friends, building community, showing up for those people, and not just selfishly focusing on what you want to accomplish. But focusing on how you can be better for everyone and a source of inspiration and positivity for your friends because we’re all human, and we all go through ups and downs, button the most fulfilling things of life, whether it be during work life, or in my personal life I’ve always felt from helping others and listen to their problems. And if there’s someone that I’ve worked with, they’d come back to me after working with me sure a year ago and they just want value. Thank you so much for what you’ve done. I’ve really felt like my leadership’s developed, that I’ve gotten better and I’m seeing the results and I just wanted to say that those those little moments that you get, that is stability and success.
Hannah Mitrea 25:02
Now, I love that it links back to the community that you built. And into thinking my own personal life, I agree, like having somebody to come back to me and thank me is so much more of a success to me than anything that could be monetary or business related, because that’s a true impact that you’re making. So I love that you look at success that way, too. I have two questions for you. So one is, if somebody’s listening to this podcast right now, and they have no routine in their life, and they don’t really know how to start, what’s the one thing you’d recommend them start doing tomorrow? To really start on the path to create routine in their life?
Max Baumann 25:38
Great question. I would say, to sit down, get out a piece of paper and a pen, and write down 25 things that they’re really passionate about, they want to get after in life, they want to dedicate themselves still. And then look at those 25 things, and circle the top five, pull those five things over, and then start with what whether that’s they want to, you know, be the best shape of their lives, or they want to meet a certain level of business success, or they want to be a better partner, whatever that success, the most important thing for them on that list is Ben to break that down. Ad spends about 30 minutes an hour researching other people that have already created his roadmap to success. And successful business to me is really about it all comes down to resource versus impact, right? So you have resources, you have money that’s in the company, you have people that are in the company, and you have basically the impact that’s created from that, which is really arounds. Whatever your benchmarks are, we started with this amount of money and this amount of people you’ve created, you know, X number of do jobs, we’ve grown to the size of revenue, that she had these accolades, then you can kind of tie back and you go, okay, the routine that becomes how do I get really good at organizing it in a way to be to show up every day and be organized, not did not that in the team could then come down to something we were talking about attraction and 10 year vision, one year goals, three months, rocks are really rocks, and then weekly tasks that are linked to those rocks, and then sitting down and each day and saying what they really want to accomplish circling it out, blocking it out on the calendar. So they know they’re dedicating that time doesn’t matter if they finish everything. But that lists act that they can get single minded and focus on one thing at a time, while putting in their breaks, putting in things that are important to them, their social, personal life still
Hannah Mitrea 27:46
love it. And I want to mention one thing that we talked about in our pre call that just remembered before we finish up here is I remember you talking about like, you know, whatever you do, do it be the best at it, regardless of what it is. And it really hit home to me cuz my uncle was here last year, and he was saying the same exact thing was, if you want to be a janitor be the best and are in the world. And so I really appreciated hearing you say that to max, whenever we had our pre call, I want to make sure people heard that part of it, where it just, you know, whatever you want to be the best at it. And looking at this.
Max Baumann 28:18
Yeah, craftsmanship, the mindset of craftsmanship. And we’re, you know, we only have so much so many days to live in life. So whatever path someone’s off, dedicating themselves fully to it creates more engagement and more fulfillment and more ambition, and seeing the progress linking back to helping other people. And that’s a really important part. Because I think people can get lost, you know, along the way where they work a job and they don’t feel like they’re adding value or we’re adding purpose to other people, and figuring out what they can do to link that back and go, here are the people that I’m helping. Here’s the value of providing, and here’s, you know, my own personal goals that I’m going to make for sure get we did you know he tweaked, move things forward.
Hannah Mitrea 29:03
Awesome. And then my other question I have for you is I know you mentioned a lot of books, both the one book that like they can only read one book this year, what’s it going to be? Or what should it be?
Max Baumann 29:16
So yeah, I would say since since this is a podcast, rather than teens, I would say James, we’re on account. It’s
Hannah Mitrea 29:24
okay. Think about that one. That’s a good one, but we’ll link it in the show notes for us. And thank you so much for joining. Was there anything else you wanted to mention on routine success for anyone that’s listening?
Max Baumann 29:36
I would say the closing note of whatever you do, pick something big. That’s exciting that scares you a little bit in life that you’re really dedicated and passionate to achieving, you know, and that starts the whole cascade of all the other things you can do and but something that you want to be the best at in terms of Your worlds and then thinking of what systems, what routines, you’re going to add it. And James clear from atomic habits finished with a really great quote, you don’t rise to the level of your goals you fall to the level of systems. So, plan out things away that are become habit automatic. You think about everything because you built this way of living, that you wake up every day and you just get into that fire. ematic awesome.
Hannah Mitrea 30:29
I love it. You cannot wait till I have automatic habits and routines. I’m still working through them. But thank you so much, Max for joining us on success of routine today. I cannot wait for buddy to hear this. Excellent. Thank you for listening to success is routine podcast. If you found value in this episode, share it with a friend episodes go live weekly on Sunday at 8am. Start your week with the right routine, like follow and review the podcast on Apple podcasts, Spotify, Amazon music or wherever you’re listening, join the success of the team movement and get exclusive downloads and content from the guests go to www that success is routine.com and follow the conversation there or on social media. Until next time, remember,
Max Baumann 31:12
in any aspect of life, it’s really about making sure you’re capitalizing that crystal clear vision of where you want to go to Northstar because that can empower everyone else on the team with purpose and with clarity, schedule out everything on your calendar, including like blocks for your family time for friends not and then to only do the tabs that is on that block of calendar. And the first thing is purpose. Right it’s because otherwise it can become just another to do and tax. No if you don’t have that linked to what is this boats to accomplish or in your life, then it becomes like not a priority. And when something’s not a priority, it doesn’t slip up yet. So I think a big thing is figuring out the why behind everything.
